Aurevo Fashion Quartz Watch

ATW-2004: A Women's Fashion Quartz Watch for Boutique and Online Ranges

Aurevo's Fashion Quartz Watch is a women's dress watch with a champagne gold-tone case, a white dial with gold-tone indices, and a slim gold-tone metal bracelet closed with a fold-over clasp. It runs on a quartz movement, carries a 3 ATM water resistance rating, and is supplied as a standard catalogue reference for women's fashion watch wholesale programs from 100 pieces. The same style is also produced as a private label item with your own dial detail, logo and packaging, or as an OEM/ODM project developed from your drawing or reference sample.

This page sets out the confirmed specification, the one commercial risk this kind of style exposes a wholesale buyer to and how the order is arranged around it, how the watch is inspected before it is packed, the company and factory behind the order, and the terms that apply to a wholesale or private label run.

The Commercial Risk: A Trend Style You Cannot Reorder While It Is Still Selling

Fashion watches are bought on look and sold inside a short window. The question that decides whether a style makes money is not whether the sample looks good in a photograph — it is whether the same look stays available for as long as it keeps selling. A trend style that clears your display in six weeks creates a second problem the day after it sells out: the facings are empty, the customers who came back for it are standing in front of something else, and the only quick replacement is a look-alike that reads as a different product next to the one that has just sold.

The usual hedge creates a different cost. Buy the whole season in one order to protect the look, and whatever has not sold when the trend cools becomes stock that will not carry into next year's assortment at full price, sitting in your warehouse with the shipping already paid on it. A sample cannot help you choose between those two outcomes. It proves the look and says nothing about whether the same look can be ordered again next month at a quantity your cash flow can carry.

How This Order Is Arranged Against That Risk

• The style is catalogued with a recorded specification. This reference is a catalogue item, ATW-2004, with a defined case finish, dial, indices, bracelet, clasp, movement and water resistance. A repeat order is placed against the same reference and specification instead of a fresh development that has to match the earlier batch by eye.
• Entry quantity per order allows a season to be split. Standard production starts from 100 pieces. That figure is what makes a two-part season possible: cover the opening weeks with a first run, hold the rest of the budget until that run has actually sold, and place the second order with the schedule in mind rather than in a panic.
• Sampling and production timing that can fit a selling window. Samples are produced in 7 to 15 working days, and standard production takes 20 to 40 working days after the order details are approved. A decision taken before the season opens can be on the shelf inside the window; a reorder placed after the style has proved itself has to be planned around that lead time rather than in the week the last unit sells.
• Changes extend the look instead of replacing it. Dial colour and detail, indices, bracelet style, clasp, logo application and packaging can all be adapted for OEM/ODM and private label runs, so a second colourway or a branded version can be added to the same line from the same base instead of sourcing a different watch and splitting the display.
• A 12-month warranty covers the season it is sold in. All Aurevo watches and jewelry carry a standard 12-month warranty from the date of delivery covering manufacturing defects under normal use, so a quartz fault inside the selling period is handled as a warranty claim rather than as a lost sale.

Those five points are the whole of the risk control on this page, and they are the reason the specification below is written out in full rather than summarised. The rest of the page gives you the confirmed parameters and the terms needed to plan that first order and the one after it.

Full Specification Table

The table lists what is confirmed for this reference.

Item	Specification
Reference / SKU	Fashion Quartz Watch / ATW-2004
Category	Women's watches
Movement	Quartz
Case finish	Champagne gold-tone
Dial	White with gold-tone indices
Bracelet	Gold-tone metal with fold-over clasp
Water resistance	3 ATM — splash and rain resistant; not for swimming, diving, showering or hot water
MOQ	From 100 pieces as a standard item; custom orders from 300 pieces
Sample lead time	7–15 working days
Production lead time	20–40 working days after approval
Customization	Dial colour and detail, indices, bracelet, clasp, logo application and packaging for OEM, ODM and private label programs
Packaging	Protective presentation box; custom retail packaging available
Warranty	12 months from the date of delivery, covering manufacturing defects under normal use

Case diameter, case thickness and bracelet length are not part of the confirmed specification for this reference, so they are not quoted here rather than filled with a figure that has not been verified. If your market needs a stated diameter, a particular thickness for a gift-box fit, or a bracelet sized to a wrist range, tell us the figures you need with your enquiry and we confirm what applies to your order before it is placed. A number that reaches your listing without being confirmed is more expensive to correct than a question asked at the enquiry stage.

What Each Line of the Specification Decides

Every line in that table has a consequence for how the watch sells and what you have to confirm before the order is placed. The three columns below are the same specification read as a buying decision.

Specification	What it decides for your order	What to confirm before ordering
Quartz movement	Ownership profile at the counter: a quartz watch is maintained by a battery change rather than by a watchmaker, which suits boutiques and online sellers who do not run a repair bench.	Whether your after-sales process names a particular quartz caliber or battery type.
Champagne gold-tone case	The colour story in the display and how the watch photographs on white, cream or dark backgrounds.	The finish on the approved sample, before production is scheduled.
White dial with gold-tone indices	Legibility and the contrast your product images will show; a white dial photographs consistently and holds up in small marketplace thumbnails.	The dial version, and how much branding you want on the dial itself.
Gold-tone metal bracelet with fold-over clasp	The part of the watch a customer touches daily, and the closure that decides whether it goes on easily.	Bracelet length and fit against the wrist range you are selling into.
3 ATM water resistance	What your customer may do while wearing it, and therefore what your listing copy is allowed to claim.	The rating wording on your listing, with the boundary set out in the next section.
100-piece entry and 20–40 day production	How much cash a season ties up and how late a second run can realistically be placed.	The date your stock has to be available, so the schedule is built backwards from it.

What 3 ATM Means Before You Write Your Listing Copy

3 ATM is a splash rating. The watch is built to withstand rain and everyday splashes such as hand washing, and it is not intended for swimming, diving, showering or any contact with hot water. Those limits belong in your retail copy, because most water damage claims begin with a customer who read "water resistant", wore the watch into water and then expected a warranty repair.

Two handling points are worth passing to your own customers with the watch. First, the crown should be pushed fully in before the watch goes anywhere near water; a crown left open is a route for moisture that has nothing to do with the case rating. Second, the watch should be kept away from chemical cleaners, solvents and perfume, which attack a plated finish and the seals around the caseback. If your market needs the rating stated in particular wording, send us the wording with the enquiry and confirm it before your listing goes live.

Customization and Private Label

The dial colour and detail, indices, bracelet, clasp, logo application and packaging are the areas buyers change first on this style, because they are what make a catalogue item read as one brand's product rather than another's. Custom watch orders start from 300 pieces rather than 100, because new dial artwork and packaging change how the order is prepared and approved. Send your logo artwork or brand guideline with the enquiry so the options and their effect on the order can be quoted together.

Three routes are handled on the same production lines. OEM means the watch is produced from your drawing, reference sample or specification. ODM means the starting design comes from Aurevo's library of more than 8,000 watch and jewelry styles and is adapted to your market. Private label means a catalogue item such as this one is produced with your logo and branding on the watch and its packaging. Tell us which route you are planning and how much design freedom you want, and we confirm the options and the corresponding minimum quantity.

Quality Control, Production Process and Factory Capability

How the Watch Is Checked Before It Is Packed

Watch production at Aurevo follows six main stages, and quality control sits inside those stages rather than only at the end of the line. The checks run across more than 40 quality-control stations and cover incoming material inspection, component inspection, in-process inspection, assembly inspection, functional testing, appearance inspection, final inspection and packaging inspection. On this reference the points that decide whether a carton is acceptable are movement operation and timekeeping, the position of the gold-tone indices against the dial, the condition and colour consistency of the case finish, the assembly and operation of the bracelet and fold-over clasp, and the final appearance of the complete watch before it is boxed.

Why the Checks Sit Where They Do

The parts of a fashion quartz watch are simple; its failures are not. An index pressed a fraction off its mark, a clasp that closes without a firm click, a bracelet fitted with a slight twist, or a case finish that differs between two trays from the same batch all pass a quick glance and fail in a customer's hands. Because these watches are bought at a modest unit price and sold in volume, the cost of handling one return — shipping both ways, the replacement, the paperwork and the shelf space — can come close to erasing the profit on that sale. Inspection is therefore the commercial control as much as a quality preference, and catching a fault at sub-assembly rather than at final packing is what keeps it from leaving the factory.

The Factory and Company Behind the Order

Aurevo has manufactured watches and jewelry for B2B customers since 2012. The Shenzhen facility covers more than 18,000 square meters and holds separate areas for product development, watch assembly, jewelry production, quality control, packaging and warehousing, with an in-house quality lab added in 2016. Watch production runs at more than 200,000 units per month across 16 production lines, supported by a team of more than 220 people, and the company delivers more than 4.5 million watch and jewelry pieces per year in total from a library of more than 8,000 styles, supplying customers in more than 65 markets.

Those figures describe the company and its facility as a whole. The 200,000-plus monthly figure counts the watch lines, while the 4.5 million annual total counts watches and jewelry together, so the two are measured on different scopes rather than one being a multiple of the other; the capacity and schedule committed to your order are the ones stated in your quotation. What they change for this order is practical. The size of the style library means a variation on this look can often start from an existing case, dial and packaging base rather than from a new development. The same lines and the same inspection stages cover standard, OEM, ODM and private label work, so the first run and the fifth run are checked the same way. The in-house lab is why functional testing stays on site and inside the production timeline instead of being sent out.

Who Buys This Style From Us

The buyers who order this reference most often are boutiques adding a gold-tone women's piece to an existing display case, cross-border and marketplace sellers building a product page around a clean white-and-gold look, and jewelry retailers grouping a watch with gold-tone jewelry into a set. Aurevo supplies retailers, distributors, importers, e-commerce brands and private label brand owners, and the common thread across those buyers is the same: the style has to photograph clearly and be produced consistently enough to be reordered. Company-level capability, style library and warranty apply across the business rather than to this item alone.

Packing, Shipping, Payment and Lead Time

Packing. Finished watches are packed into protective presentation boxes before shipment, and custom retail packaging including box, sleeve, insert and printed logo can be developed for private label and OEM projects. If your warehouse, marketplace or fulfilment partner needs a specific number of boxes per carton, carton marking or a retail-ready presentation, put those requirements in the order notes so they are handled with the packing details rather than added at the port.

Shipping. Orders move by air, sea or express through established freight forwarders, with delivery arranged to your warehouse or port. The mode depends on volume, destination and the date your stock has to be available, and the export documents are prepared to match the shipment.

Payment. We accept T/T (bank transfer), L/C and major online payment methods. Terms are typically a 30% deposit with the balance due before shipment, and they can be adjusted for long-term partners and repeat programs. If your finance team works to a different structure, raise it with the enquiry so it can be discussed with the quotation.

Lead time. Samples for this reference take 7 to 15 working days. Standard production takes 20 to 40 working days after the specification and order details are approved, with the position inside that range depending on quantity, dial and finish work, bracelet configuration and packaging. Larger quantities and fully custom dial work move toward the upper end, which is the main reason a second run inside a trend window has to be planned before the first run sells out. The dates your order is committed to are the dates confirmed in the quotation.

Buyer Questions

What is the MOQ for this fashion quartz watch?

Standard production of ATW-2004 starts from 100 pieces. A custom order with your own dial artwork, logo or packaging starts from 300 pieces, because the new artwork and packaging change how the order is prepared and approved. Other standard watches in our catalogue may start at different quantities, and the figure that applies to each item on your list is the one confirmed in your quotation.

Can I order a sample before placing a bulk order?

Yes. Samples for this reference take 7 to 15 working days. Sample handling and cost are agreed with the quotation, and if your plan depends on seeing the gold-tone finish and the bracelet fit before you commit to a quantity, say so with the enquiry so the sample and the schedule are arranged together.

Can this watch be produced with my own logo?

Yes. Logo customization is available for suitable watch and jewelry products. On this style the areas buyers usually brand are the dial, the clasp and the packaging, and the dial colour and detail, indices and bracelet can be adapted at the same time. Send your logo artwork or brand guideline with the enquiry so the options can be quoted in one reply rather than in several rounds.

What is the difference between OEM, ODM and private label here?

OEM means we manufacture from your drawing, reference sample or specification. ODM means the design starts from our own library and is adapted to your market. Private label means an existing reference such as ATW-2004 is produced with your logo and branding on the watch and its packaging. All three are handled on the same lines and inspected in the same stages.

How are the watches packed?

Finished watches are packed into protective presentation boxes and then into export cartons. Custom packaging can be developed for private label and OEM projects, and a specific box count per carton, carton marking or retail-ready box can be handled if it is stated in the order notes.

How is the order shipped?

We ship by air, sea or express, working with established freight forwarders and arranging delivery to your warehouse or port. Which mode suits an order depends on volume, destination and the date the stock has to be available, and the arrangement is confirmed with the order rather than fixed in advance.

What are the payment terms?

We accept T/T (bank transfer), L/C and major online payment methods. Terms are typically a 30% deposit with the balance due before shipment and can be tailored for long-term partners and repeat programs.

What warranty applies to this watch?

All Aurevo watches and jewelry carry a standard 12-month warranty from the date of delivery, covering manufacturing defects under normal use. Claims are handled through our sales team with your order details. Water damage, impact damage and repairs carried out outside our process fall outside the warranty, which is why the water resistance boundary is stated clearly on this page and should appear in your own listing copy as well.

What does 3 ATM actually cover?

3 ATM means the watch is splash and rain resistant and is not intended for swimming, diving, showering or hot water. The rating on the specification table, in the product attributes and in your quotation is the same value, so your retail copy can quote it directly without overstating it.

Are the case diameter and bracelet length fixed for this reference?

They are not part of the confirmed specification listed on this page, so we have not published a figure for them. If your market needs a stated case diameter, a particular thickness or a bracelet sized to a wrist range, send the figures with your enquiry and we will confirm what applies to your order before it is placed. Publishing an unconfirmed dimension is the kind of detail that ends up on a listing and is expensive to correct later.

Can I reorder the same style later in the season?

Yes. ATW-2004 is a catalogue reference with a recorded specification, so a repeat order is placed against the same item and specification rather than developed again from the beginning. The thing to plan is timing: standard production runs 20 to 40 working days after approval, so a second run that has to be on the shelf while the style is still selling should be scheduled before the first run sells out. If you have a fixed in-store date, give it to us with the enquiry so the schedule is built backwards from it.

How long does production take after approval?

Standard production generally takes 20 to 40 working days after the product and order details have been approved. Quantity, dial and finish work, bracelet configuration and custom packaging decide where an order falls inside that range, and the production schedule committed to your order is confirmed when your requirements are finalised.

Can you supply compliance or test documentation for my market?

Documentation requirements differ from market to market. If your market needs particular compliance, testing or labelling documentation to travel with the shipment, list those requirements with the enquiry so they can be checked against what is available for your order and confirmed in writing before production starts.

Request the Fashion Quartz Watch Wholesale Price List

Send us the quantity you are planning, whether you need the standard reference or your own dial and logo, the packaging your channel requires, and the date your stock has to be available. Our team reviews the requirement and comes back with the wholesale price, the sample schedule and the production timing for that configuration.